Friday, October 22, 2010

Netflix May Flip Model

Netflix CEO Reed Hastings reaffirmed Wednesday that the home entertainment giant is looking closely at flipping its service model. Netflix currently offers a range of mail-order DVD rental packages with “Watch Instantly” video streaming as a free perk. As the popularity of streaming video services continues to grow, Hastings has repeatedly made public the company’s interest in a streaming-only plan. Here are Hastings’ most recent remarks from Wednesday’s earnings call:

Three years ago we were a DVD-by-mail company that offered some streaming. We are now a streaming company, which also offers DVD-by-mail… Pure streaming could become Netflix’s core offering in the U.S., with discs being offered as a supplement for an additional charge.

Three years ago we were a DVD-by-mail company that offered some streaming. We are now a streaming company, which also offers DVD-by-mail… Pure streaming could become Netflix’s core offering in the U.S., with discs being offered as a supplement for an additional charge.

No comments:

Post a Comment